SFA has been a long-standing partner of Smile Exhibit, and for Architect Expo ’69, the challenge was centered on sustainability and technical rejuvenation. Instead of a completely new build, we were tasked with the refurbishment of an existing structure.

Smile Exhibit was honored to bring the French-inspired luxury of Sammy’s Home to life at Architect Expo ’69. Fabricating a booth in solid black is one of the ultimate tests for any exhibition installer, as dark tones instantly reveal even the slightest imperfection or joint line.

Smile Exhibit served as the dedicated fabricator and installer for Prioni, a brand renowned for its modern furniture design. The primary technical challenge of this project lay in the sheer scale of the architecture, featuring a striking curved wall that stood 5 meters tall.

For the second consecutive year, Schlotter Group—Germany’s global leader in electroplating technology—has returned to Smile Exhibit for their booth production and installation.

The Smile Exhibit team handles the entire production and installation of the LEATHER WAREHOUSE booth, from structural manufacturing in our factory to on-site installation. This ensures that the 12-square-meter booth is perfectly suited for business discussions and communicating the brand experience.